The Be Earth Foundation is a United Nations Intergovernmental Organization which has consultative status to the UN General Assembly with direct access to senior government officials and Heads of State, global development institutions and leading financial organizations.  As an organization it funds the United Nations Sustainable Development Goals.


Be Earth Foundation



The SDGs are unique in that they cover issues that affect us all. They reaffirm our international commitment to end poverty, permanently, everywhere. They are ambitious in making sure no one is left behind. More importantly, they involve us all to build a more sustainable, safer, and more prosperous planet. The Be Earth Foundation will identify programs that are proven to be making a difference under the SDG outline and globally scale them by developing fundraising and awareness campaigns with collaboration partners and using our global network to expand these programs globally to maximize impact.

An IGO is comprised mainly of sovereign states or other IGOs, like the World Health Organisation (WHO), The World Bank, and other global actors. IGOs are involved in treaty making and often have international legal status which bind the IGO and its Member States under international law. IGOs differ from NGOs in that they work at the highest level of government with Heads of State. Be Earth advises, assists and enables in the implementation of the Sustainable Development Goals (SDGs) on behalf 12 countries with which it has Treaties.

Currently, I am a Director and on the Board of The Be Earth Foundation alongside some amazing global leaders such as Lawrence Bloom, Greg Bowman, Robert Lavia and Nicholas Pilbrow. 

Be Earth Foundation’s Global Reach:

Be Earth has signed binding treaties with 12 counties and has ability to access Heads of State and the General Assembly of the United Nations through its consultative status. In addition to having access to the highest levels of government officials through its United Nations status, the Be Earth Foundation has vast global reach through its members, corporate, institutional, and collaboration partnerships. Our overall network gives Be Earth access to over 185 countries worldwide from on ground resources to top members of government and industry allowing us to make the most impact with our selected programs.

Be Earth Foundation’s Strategic Partners:

Strategic Partners IncludeU-Ventures (Universal Music Group), Dakia Global Enterprise & Morgan Stanley.

Network Partners IncludeThe African UnionUN HabitatReal Madrid FCWorld Health OrganisationWorld Health Innovation Summit, SDG Cities, Inter-Parliamentary Union.

Select Advisors Include through U-Ventures Include:

Kevin Wall – As the founder and CEO of Control Room, he executive produced Live 8, a series of benefit concerts to bring attention to poverty in Africa. More than 250 musicians performed within 24 hours at concerts on 7 continents, including Madonna, U2, Destiny’s Child, Jay-Z, and Pink Floyd. The Live 8 concerts were broadcast on 182 television stations and 2000 radio networks, as well as online. Live 8’s audience was estimated at 2 billion viewers, a percentage of whom viewed the concerts worldwide via AOL in real time and on-demand.

Harvey Goldsmith – Goldsmith has produced, managed and promoted shows with many of the world’s major artists including Yes, Genesis, Led Zeppelin, Pink Floyd, Queen, The Eagles, Elton John, U2, Madonna, Andrea Bocelli, Muse, Bob Dylan, The Rolling Stones, The Who, Bruce Springsteen, Santana, Luciano Pavarotti, Sheryl Crow, Shania Twain, Bee Gees, Jools Holland, Oasis, Paul Weller, Rod Stewart, Diana Ross, Saxon, Shirley Bassey, Coldplay, Nigel Kennedy, Eric Clapton, Richard Ashcroft, Ash, Madness, Aswad, David Gray, Scissor Sisters, Van Morrison, Sting, and Jeff Beck.

Peter Brightman – Peter has presented artists and negotiated contracts for clients in many of the most prestigious theatres, concert halls and stadiums throughout the world, covering an eclectic range of artists from Miles Davis, Ella Fitzgerald, Oscar Peterson, Tony Bennett, the Royal Ballet (Covent Garden), Royal National Theatre, English National Opera, Luciano Pavarotti, Placido Domingo, Jose Carreras, Jessye Norman, Billy Joel, Michael Jackson, Sir Elton John, Beyonce, Shakira, Mariah Carey, Carlos Santana, Kylie Minogue, Lionel Richie, Whitney Houston, Rod Stewart, Enrique Iglesias, REM, Neil Diamond,The Who, Red Hot Chilli Peppers, Cat Stevens (Yusuf Islam), George Michael, Bon Jovi to musicals such as Cats, Mamma Mia, West Side Story, Disney’s, High School Musical, X-Factor live shows in the UK and many others.

Richie Sambora – Richard Stephen Sambora is an American rock guitarist, singer, songwriter and producer, best known as the lead guitarist of the rock band Bon Jovi for 30 years. He and lead singer Jon Bon Jovi formed the main song writing unit for the band. He has also released three solo albums: Stranger in This Town in 1991, Undiscovered Soul in 1998, and Aftermath of the Lowdown released in September 2012.

Genesis Jones – Genesis Jones is a creative force. Her artistry is woven exquisitely through music, fashion, business, and philanthropy. The United Nations Women for Peace Association has named Genesis their Chair for 2020. The association advances the goals of academy and charitable organizations that provide opportunities for women. In 2018, Genesis released the single “With or Without Your” which reached #19 on the Billboard Dance Chart.

James Diener– James Diener is an American entertainment and music executive. He is the co-founder of Freesolo Entertainment; an entertainment company comprising Freesolo Music & Freesolo Publishing and has represented artists such as Avril Lavign, The Struts, Pitbull, and others. Diener was also the founder and CEO of A&M Octone Records that signed and developed platinum artists including Maroon 5, Hollywood Undead, Flyleaf, and K’naan.

Trudy Green– Trudy had her first job out of college at Apple Records working for the Beatles. Trudy then started her own management company and has managed the careers of over 30 major artists in the music industry, including Heart, Janet Jackson, Mick Jagger, Michael Jackson, Aerosmith, and more.

Members Include:

Sean Kidney–Sean is the CEO and Founder of the Climate Bond Initiative, an NGO focussed on mobilizing global capital to finance climate solutions. Projects include a green bond definitions and certification scheme with $34 trillion of assets represented on its Board and over 50 organizations involved. Sean advises corporations, financial institutions, and governments around the world on climate investing.

Jason Rakochy–Jason was Senior vice President of Canada’s largest energy company Suncor where he managed $32 Billion dollars of upstream projects, new technology growth and renewable energy projects. Jason recently left Suncor and is now Senior Vice President of Strategy and Growth at Hydro One, Canada’s second largest electric utility company.

Lt. Col. Joe Knott–Joe was one of President Obama’s White House Champions of Change and is the Director of Military Partnerships for the Compatible Lands Foundation. Under his direction, a first-of-its-kind partnership between US federal agencies, NGOs, academia, green investors, and industry leaders created the first Department of Defense’s forest carbon projects.

Mark Young– Mark Young is considered a marketing management and branding maverick for music artists, celebrities, and icons in the fields of entertainment, music, sports, and fashion. He has worked with such legendary acts as Diana Ross, Whitney Houston, Jennifer Lopez, Russel Wilson, and many more as well as directed all global PR, philanthropic, and brand identities for Jennifer Lopez. He is also credited for launching the successful careers of Alicia Keys, Rhianna, and Maroon 5.

Chris Rockefeller Linstrom –Chris is a visionary in catalyzing regenerative and circular economies. Chris as founded and sits on the Board of some of the most advanced and progressive ventures in the shared economy space and is a Board Member of the Rockefeller Foundation.

Azeem Qureshi– Azeem founded Grosshopper Energy Corp. and transformed it from a small energy consulting company with $500 into one of North America’s largest vertically integrated solar companies with over $6.5 Billion in assets and projects under development in North America, South America, and Asia. Azeem also sits on the Canadian Nuclear Agency Board and has led local community initiatives in health care.

Alexander Field Alex is currently a financial advisor at Morgan Stanley Wealth Management and previously worked at UBS. Alex spearheaded Be Earth Foundation’s relationship with Morgan Stanley for all reporting, compliance, and fundraising. Alex is a Trustee of the Stephenson Foundation, a large family funded NGO who built one of the world’s leading Cancer Centers at Oklahoma University.